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Facebook Advertising May be Illegal

Posted in Buzz, The Web on Nov 12th, 2007

In a recent story by the New York Times, Facebook’s new advertising system may be considered illegal in New York.
The story, which originated from a blog post on a Harvard Law weblog explained that a 100 year-old New York state statue may prevent the social network from using its new advertising system, in which it places […]

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Want more media attention? Go local

Posted in Branding, Buzz, Creating Synergies, Creative Marketing, Reaching Customers on Nov 12th, 2007

Are you looking for a way to reach your customers through free media exposure? Forget about pitching the biggies like CNN, Good Morning America and USA Today. Those are almost impossible to attract unless you’re really changing the world or really lucky.
Instead, go after your local media. Develop a hook that focuses how your new […]

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Adolphus Busch IV Goes Green

Posted in Buzz, Going Green on Nov 7th, 2007

As a follow-up to yesterday’s posting about NBC’s Green Week, I must tip my hat to Anheuser-Busch heir, Adolphus Busch, IV, for installing the region’s largest personal solar power plant at his farm in St. Louis. He is certainly generating lots of buzz around St. Louis.
As a side note, this is not Adolphus’s first experience […]

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