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“Must Have” Blog Tools to Help You Connect with Readers

Posted in Connecting People, Reaching Customers, The Web on Nov 9th, 2007

If you have a blog, then you must have these tools to help you connect with your readers: Technorati The ultimate blog search engine. The first thing you should do after you create your blog is to signup for Technorati and ping it. http://www.technorati.com Digg Digg allows users to submit articles online with a direct [...]

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The Greatest Social Networking Opportunity For Your Next Party

Posted in Connecting People, Creating Synergies on Nov 8th, 2007

Okay, so we’ve all heard of great online social networking tools, but here’s an offline idea that was recently shared with me by a friend. The next time you throw a big party, give everyone nametags…okay, this may seem hokey, but here’s the concept – on the nametags, have each guest write his or her [...]

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Rugby Goes Social in Fashion Marketing

Posted in Connecting People, Creative Marketing, Reaching Customers, The Web on Nov 8th, 2007

As a sport that was once reserved for preppy ivy-leaguers and boarding school students, Rugby is taking on a new role in the fashion world. According to a recent Wall Street Journal article, luxury fashion houses are finding new lifestyle marketing concepts in the centuries old sport. In particular, the WSJ cited the 2004 launch [...]

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