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Cranium Sells for $77.5 Million to Hasbro

Start With Your Customers to Find Your Perfect Marketplace 

Cranium, which was featured in my Nov 10th Posting, “Connect With Your Customers to Find Your Perfect Marketplace“, just announced its sale to Hasbro for $77.5 million. Once the sale is complete, Hasbro intends to help Cranium grow internationally through its global distribution network. This is what many consider the next step for Cranium, which initially built its North American distribution using Starbucks’ coffee shops.

 

 

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